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Housing Society Success Story: A5 Book Printing for Soho Housing

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A5 Books
4pp Cover onto 300gsm Silk
Matt Lamination to outer
36pp Text onto 130gsm Silk
Four colour print throughout
Trimmed, collated and perfect bound

The Essence of Urban Living ?

Soho Housing is not just another UK housing association; it’s a cornerstone of London’s vibrant Soho community. With a history spanning 50 years, this community-based housing association has been a key player in sustaining Soho as a living, breathing community for people across all income levels. This case study delves into the high-end project ‘A Life in Soho’ to showcase the meticulous planning, design, and execution that went into their A5 40 Page Book Printing.

Author Bio: Soho Housing Association ?

Soho Housing Association is a community-based organisation that has been providing affordable housing in Soho and central London for 50 years. They started with a mission to improve housing conditions and prevent the destruction of homes due to redevelopment. Today, they manage almost 800 properties and 39 commercial premises. Their core values remain unchanged: to provide quality and affordable homes in central London.

?️ Journey: From Quote to Reality

  1. Initial Request: Jorge began by expressing gratitude for a quote provided by Mike. With an ambitious vision to transform the society’s own information into tangible housing society printing, he shared a desire to print proof of the booklet. Jorge showcased adaptability by wanting to explore different binding options, specifically Saddle Stitching and Perfect Binding.
  2. Ex Why Zed’s Technical Expertise: Mike, ever the maestro of printing, commended the intriguing cover design and content of the booklet. However, he identified a critical requirement: the need for a 3mm bleed on all edges for the promotional book printing. Demonstrating Ex Why Zed’s commitment to educating clients, Mike shared a video and an illustrated guide, making it a breeze for Jorge to understand and implement the changes. The resources were a testament to Ex Why Zed’s position as the Soho Print Company that goes above and beyond.
  3. Iterative Collaboration: Jorge, receptive to feedback, swiftly incorporated the suggested changes. While he observed discrepancies in the digital version post adjustments, he remained optimistic about the print outcome. His trust in Ex Why Zed was evident as he sought confirmation on the modifications and remained open to further discussions.

To encapsulate, Jorge’s aspiration was clear: to metamorphose his housing society’s narrative into a London A5 book printing masterpiece. Ex Why Zed, with its unmatched expertise, provided a roadmap, ensuring that every intricate detail was perfect. Their collaboration was an exhilarating journey of creativity, adaptability, and mutual respect. It left many pondering, “Where can I print an A5 book London?” as they yearned for such a harmonious and successful partnership.

Design Insights

The Silk Road to Print Nirvana ?

Just when you thought Ex Why Zed had peaked, they deliver another stunner—an A5 book that’s the epitome of class and sophistication. The 4pp cover, printed on a lavish 300gsm silk, isn’t just eye candy; it’s a tactile wonder, enhanced by a matte lamination to the outer that takes elegance to new heights. ?

Visuals That Speak Volumes ?

The author’s style here is a complex weave of nostalgia and futurism, punctuated by striking design elements. The subject matter is vividly brought to life with full colour printing, giving each of the 36 pages a cinematic quality. The choice of 130gsm silk for the interior is a stroke of genius, allowing the colour to pop while providing a smooth texture.

Typography: The Soul of the Book ?

The typography is a masterclass in understated grandeur. The fonts chosen aren’t just readable; they’re illustration characters in their own right, adding layers of depth to the narrative. Each design choice—from the layout to the typeface—is like a well-placed brushstroke in a masterpiece painting. ?

Captivating and Durable: A Double Win ?

What elevates this book into a league of its own is its universal reader appeal. It’s not merely a collection of pages; it’s an experience waiting to be unraveled. The perfect binding ensures that this promotional book is of such high quality that it will last and become a cherished collectible item, not just another book on the shelf. ?

Actionable Insights ?

Eager to craft your own game-changer? Here are some pointers:

  1. Material Matters: Go for 300gsm silk with matte lamination. It’s the difference between ‘good’ and ‘legendary.’
  2. Four-Colour Printing: It amplifies the visual narrative. Every hue matters.
  3. Typography: Choose fonts that don’t just display text but add to the story.
  4. Binding: Perfect bound is the way to go. It’s durable and gives the book a finished, professional look.

Ex Why Zed has once again proven that in the world of print, quality and innovation reign supreme. ?

Ready for a Quote?

We hope you find this case study inspirational.

For more information on this book or to discuss your upcoming project, do get in touch on:
hello@exwhyzed.com01206 766647
RODNEY MATTHEWS, LEGENDARY CONCEPTUAL ARTIST
Ex Why Zed makes self publishing a truly pleasurable experience!
Brilliant communication from start to finish. Mike had endless patience for the many questions we asked. The guides provided were easy to follow and super helpful (the video guides are a must watch too). Our order of hardback illustrated children's books was delivered expertly packaged and on time. As for the finished product itself - stunning - a real joy to finally hold, beautifully made and perfectly printed! We couldn't have asked for more. Well, we did - we instantly placed an order for paperback children's colouring books too, which we are equally as happy with. Look forward to working with Ex Why Zed again in the future.
trustpilot 5 star review
Excellent! Based on 480+ reviews
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