Ex Why Zed Print logo

Get your artwork print-ready — without the headache.

One PDF is all we need. This page shows you exactly how to get there — and if you get stuck, a real person will check or rebuild your file for free. No obligation, no judgement.
Send your file for a free check▶ Watch the 2-min guide
★★★★★ Rated Excellent on Reviews.io · No minimum — print 1 to test · Free UK delivery
You don’t have to be a designer. You just have to send us a print-ready PDF — and if you're not sure how, we'll help you make it
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A real human checks every file

By hand. Before anything prints. We catch the low-res photo on page 67 so you don’t open a box of mistakes.
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Free file check — always

Send what you’ve got, however rough. We’ll tell you what’s right, fix what isn’t, and never charge for the help.
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One proof before the full run

We can print a single copy so you hold it, love it, then go to press with total confidence.
START HERE

Where are you right now?

Three ways people get to a finished file. Pick the one that sounds like you — the rest of this page works whichever you choose.
PATH 01
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“I’ll design it myself”

You’re comfortable in design software (or willing to learn). We’ll point you to the right program and the few skills you actually need.
Choose your software →
PATH 02
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“I’ll use AI or Canva”

No design background? Free tools and AI can absolutely get you there — as long as you set them up right. We’ll show you the one trick.
See the free + AI route →
PATH 03
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“I need a designer”

Want someone to do it for you? We recommend using fiverr and peopleperhour to find a winning comrade.
Find a designer →
The whole thing, in 4 steps

From blank page to “it’s on the press”

That’s it. Four steps. Most projects never need more than this — and we’re on email and the phone for every one of them.
1

Choose your software

Pro, free or AI — pick what suits you. Each one handles your page setup slightly differently.
2

Set up the page (with bleed)

Your finished size, plus 3mm of “bleed” all round. This is the #1 thing people miss — we’ll make it painless.
3

Design it

Keep important content away from the edges. White space is your friend. Text doesn't have to be massive.
4

Export & send a PDF

Export as a print-ready PDF and send it over. We check it free before anything happens.
Step 1 · Choose your software

Use what you’ve got. Just know the one rule.

There’s no “right” program — only the right setup. The single thing that changes between them is where you add your bleed. Here’s the cheat sheet.
Pro · paid

Adobe InDesign

The industry standard for books & multi-page layouts.
📐 Add bleed outside the trim size. Page = 210×148mm, then set bleed to 3mm. The program does the maths.
Pro · great value

Affinity Publisher

One-off price, no subscription. A brilliant InDesign alternative.
📐 Add bleed outside the trim size— same as InDesign. Set page to finished size, add 3mm bleed in setup.
Free

Canva

No design background needed. Easiest free starting point.
⚠️ No bleed setting. Build the page at the bigger size with bleed baked in — A5 = 154×216mm, not 148×210.
AI

ChatGPT / Claude

Generating a children’s book or simple layout with AI? It can work.
Compare every design program in full →
Step 2 · The big one: bleed

If you only learn one thing, learn this

Bleed · +3mm (gets trimmed off) Trim line Safe zone · keep text in here
Printers can’t cut to the exact millimetre. Bleed is 3mm of extra colour or image that runs past the trim line, so when we cut the page you never get a thin white sliver on the edge.
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Run colour off the edge
Any background, photo or block of colour that touches the edge must extend 3mm past it.
White border? No bleed needed
If your design sits inside a clean white frame, you can skip it — there’s nothing to run off.
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Keep text in the safe zone
Pull important words and logos ~5mm in from the edge so nothing gets trimmed.
Read the full bleed guide + 8-min video →.
Avoid these three

The mistakes that send files back

Nine times out of ten, a file isn’t ready because of one of these three things. Now you know them, you’re ahead of most people who’ve ever printed.
⚠️ Gotcha 1

Forgetting the bleed

The classic. Colour stops at the edge, the cut shifts a hair, and you get white lines. Easy to fix once you know.
Fix: Add 3mm bleed all round (see above). Or just send it — we’ll spot it.
⚠️ Gotcha 2

Pages not in multiples of 4

Stapled booklets & zines are made from folded sheets, so the total page count has to divide by 4 (8, 12, 16, 20…).
Fix: Land on a multiple of 4. Short? Add a half-title or blank. We’ll help you make it work.
⚠️ Gotcha 3

Perfect-bound cover sent as 2 pages

A perfect-bound (glued spine) cover is one single spread — back, spine, front, left to right — not separate front and back files.
Fix: Supply the cover as one spread incl. spine width. We’ll calculate the spine for you.
How to build a perfect-bound cover spread →
Quick reference

Page sizes — with the bleed already added

Designing in Canva, Word, Photoshop or with AI? Use the “with bleed” size as your page size. In InDesign or Affinity? Use the finished size and add 3mm bleed in setup.
SizeFinished (trim)Page size with 3mm bleedCommon for
A4210 × 297 mm216 × 303 mmMagazines, brochures, reports
A5148 × 210 mm154 × 216 mmZines, novels, booklets
A6105 × 148 mm111 × 154 mmPocket zines, postcards
Square210 × 210 mm216 × 216 mmPhoto books, children’s books
See bleed set up in every program →
Using AI or Canva?

Copy-paste our exact AI prompt

Making your artwork with ChatGPT or Claude? Paste one of these in, swap the [brackets] for your details, then add your text. It forces the AI to build at the right size, fill the bleed, and keep your text safe — the three things people get wrong.

ChatGPT best for illustrated artwork
Design me a [what it is — e.g. children's picture-book cover / A5 poetry-zine cover]. I'll paste my written content at the end — please illustrate and lay it out in the style of [style — e.g. warm hand-painted storybook watercolour / bold flat vector].

This has to be PRINT-READY. Follow these four rules exactly:

1. SIZE. My finished (trimmed) size is [your size — e.g. A4, 297 × 210mm]. Add 3mm of bleed to all four edges yourself, tell me the full size you've worked out, and make the image at that full size (highest resolution possible).

2. FILL THE BLEED. The background — colour, pattern or artwork — must run right to all four outer edges. No white edge, no border, no frame. The outer 3mm gets cut off, so treat it as more of the same background.

3. KEEP TEXT SAFE. Keep ALL words, titles, logos, faces and any barcode well inside — at least 5mm in from where it will be trimmed.

4. THE FILE. Give it to me as a single high-resolution JPG or PNG at 300 dpi. A flat image, not a link or editable file.

Before you generate, tell me the full image size you'll use and confirm the background reaches all four edges. Then create it.

Here is my content to include:
[paste your titles / text / details]
Claude best for clean layout & PDFs
Design me a [what it is — e.g. children's picture-book cover / A5 poetry-zine cover]. I'll paste my written content at the end — please design and lay it out in the style of [style — e.g. clean editorial / bold flat vector / warm storybook].

This has to be PRINT-READY. Follow these four rules exactly:

1. SIZE. My finished (trimmed) size is [your size — e.g. A4, 297 × 210mm]. Add 3mm of bleed to all four edges yourself, tell me the full size you've worked out, and build at that exact size, 300 dpi.

2. FILL THE BLEED. The background — colour, pattern or artwork — must run right to all four outer edges. No white edge, no border, no frame. The outer 3mm gets cut off, so treat it as more of the same background.

3. KEEP TEXT SAFE. Keep ALL words, titles, logos and any barcode well inside — at least 5mm in from where it will be trimmed.

4. THE FILE. Give it to me as ONE finished, flat, print-ready file — a PDF (best) or a high-resolution JPG/PNG at 300 dpi, at the full size. Do NOT hand it over only as HTML, SVG or an editable web page — I need a final image or PDF I can send straight to my printer.

Before you build, tell me the full size you'll use and confirm the background reaches all four edges. Then produce the file.

Here is my content to include:
[paste your titles / text / details]

You only need one number — your finished size. The prompt makes the AI add the 3mm bleed for you. Not sure it came out right? Send it to us for a free check →

Need ideas first?

Cover design that makes people pick it up

The cover does the selling. Before you worry about files, get inspired — texture, type, colour, clever finishes. Then we’ll help you print it.
Bold type & colour
Tactile uncoated stocks
Foil, deboss & specials
Striking photography
Browse 20+ creative cover ideas →
Before you hit send

The 60-second pre-flight check

Run down this list and you’re 99% of the way there. Not sure on any of them? Don’t stress — send it anyway and we’ll check it for you.
Send my file →
  • It’s a PDF — one single file, all pages in order.
  • 3mm bleed added where colour runs to the edge.
  • Pages divide by 4 (stapled booklets & zines).
  • Single pages, not spreads (except perfect-bound covers).
  • Images are sharp — roughly 300dpi at print size.
  • Fonts embedded or text outlined on export.
Step 4 · Send it over

Getting the file to us

01

Export a print-ready PDF

“Print quality / high quality” preset, with crop marks & bleed switched on if your software offers it.
02

Send it using WeTransfer, Google Drive or Dropbox

Upload your PDF and in the message box, add your print choices and delivery address — artwork, choices and address are the three things we need to begin.
03

We check & confirm

A real person reviews it, flags anything, and confirms it’s good to go — usually the same day.
See the full step-by-step ordering guide →

Still stuck? That’s literally our favourite bit.

The big online printers hand you a template and an AI chatbot, then leave you to it. We do the opposite. Send us whatever you’ve got — a rough Canva file, loose pages, a cover that looks “too wide” — and we’ll check it, fix it, or rebuild it with you. By phone, by name, for free.
Talk to Harriet and Mike Real printers in Colchester · not a ticket queue
Quick answers

The things people ask us most

A stapled booklet or zine is made from large sheets folded in half — each folded sheet gives you 4 pages. So your total page count (cover included) has to divide by 4: 8, 12, 16, 20 and so on. If you’re an odd number, add a blank or a half-title page. We’ll always help you make the count work.

Send your inside pages as single pages in reading order (page 1, 2, 3…) — not as side-by-side spreads. The one exception is a perfect-bound cover, which we need as a single spread (back + spine + front) so the artwork wraps correctly around the spine.

Print uses CMYK. If you design in RGB (which most free tools do), don’t panic — we manage colour conversion and will flag anything that’ll shift noticeably. For the closest match, export to CMYK if your software allows it.

Aim for around 300dpi at the size they’ll print. A small web image blown up to a full page will look soft or pixelated. Not sure? Send the file — checking image quality is part of our free file check.

Absolutely — most of our customers aren’t designers, and helping you get the file right is the part we love. Send whatever you have, however unfinished, and a real person will walk you through it. There’s no such thing as a silly question here.

Yes. There’s no minimum — print a single copy, hold it, check it, then order 1,000 when you’re happy. It’s the cheapest way to be 100% sure before committing.

Your project deserves to exist.

Don’t let a file setting be the thing that stops it. Send us what you’ve got and we’ll take it from here.
©2025 Ex Why Zed Ltd. All Rights Reserved | A polite suggestion to the rest of the print industry - why not use some brain power and creativity to write your own content rather than copying ours again?Catchfish Online