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Recipe Book Printing: Kitty Coles’ Culinary Craftsmanship

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A5 Books
4pp Cover onto 300gsm Uncoated
Matt Lamination to outer
50pp Text onto 170gsm Uncoated
CMYK Printing
Perfect bound

Immerse yourself in the artful world of culinary design with “Make Extra” by Kitty Coles, an exquisite exploration of recipe book printing. Journey through pages that not only tantalise your taste buds but also represent a pinnacle of print excellence by Ex Why Zed. This case study unfolds the collaborative saga of transforming a vision into a tangible feast for the senses. Discover the essence of custom cookbook creation and the seamless partnership that brought Kitty’s flavourful narrative to life.

The visual narrative of “Make Extra” by Kitty Coles is a thoughtful orchestration of culinary aesthetics and design philosophy, encapsulated within an self-published book format. As a design critic and journalist, it’s imperative to begin by acknowledging the thematic significance of the work. Kitty Coles invites her readers into an intimate journey that extends beyond the mere compilation of recipes—it is a sensory celebration and a testament to creative ingenuity with food.

Featured Comment from the Author

Kitty’s heartfelt appreciation was evident when she received the initial print copies. “I cannot express how happy I am!!! I prefer it to my actual cookbook!! I’m beyond thrilled!! AH!”

Styling for Self Published Book Printing

Thematic Significance and Storytelling

The kaleidoscope of flavours is visualised through vibrant photography book printing that does more than merely illustrating the recipes; it tells stories. Each image is an invitation to explore the story behind the dish, encouraging readers to not just follow a recipe but to engage with the process and the culture it represents.

Styling Aesthetics and Colour Palette

Kitty Coles’ deliberate choice of bold colours counters the traditional pastel or neutral tones commonly associated with cookbooks. This choice reflects a contemporary take on food styling, which is further accentuated by the thoughtful use of whitespace, guiding the reader’s focus squarely on the dishes.

Typographic Usage

Typography within “Make Extra” plays a dual role. It is both instructive and expressive, contributing to the overall narrative. Large typefaces create impact, while their strategic placement complements the book’s imagery, never overwhelming but always enhancing.

Page Layout and Binding Style

The layout of each page is meticulously structured to balance text and images, creating a rhythm that mimics the dance of flavours one might experience while cooking. The perfect binding adds to the professional finish, allowing the book to lay flat, a subtle nod to practicality in the kitchen.

Design Choices

The decision to use a matt laminated cover on a 300gsm uncoated stock is as much a tactile choice as it is visual. It invites the reader to engage with the book, to hold and to leaf through the pages, with a promise of durability.

Actionable Insights

  • Embrace bold colour schemes to capture attention and elicit a sensory response.
  • Utilise large, expressive typography to punctuate key elements within the content.
  • Design layouts that balance text and imagery, ensuring neither overwhelms the other.
  • Choose binding and print materials that not only look good but feel good in the hands of the reader, enhancing their interactive experience.
  • Remember, a book is not just read—it is experienced. Make every design choice count toward that experience.

The artful blend of these elements within “Make Extra” demonstrates the prowess of Kitty Coles and the keen eye for quality printing from Ex Why Zed, making it a tactile and visual delight, certain to inspire not just home chefs but designers and artists alike.

Key Takeaways:

  • Responsive and Helpful Interaction: Ex Why Zed demonstrated prompt and accommodating responses to Kitty’s requests.
  • Expert Guidance Provided: Detailed advice and resources for book design and printing were consistently offered.
  • Flexibility in Service: Adjustments to the book’s specifications and delivery details were handled with ease.
  • Mutual Enthusiasm: Both parties shared a palpable excitement for the project’s potential and success.

Collaborative Approach to Self Publishing

Kitty Coles approached Ex Why Zed with an air of excitement, seeking expertise for her “little mag,” which quickly revealed itself as a passion project brimming with potential. Her initial request for samples was met with an enthusiastic and informative response from Ex Why Zed. They not only provided the samples but also directed Kitty to valuable resources, reinforcing their role as a supportive guide in the print process.

Kitty’s inquiries about the design process and timelines were met with patient explanations, empowering her to make informed decisions for her book. Ex Why Zed’s approachable nature shone through as they navigated Kitty through the intricacies of book design and printing, from software recommendations to the specifics of setting up files for perfect binding.

Challenges and Solutions:

The client expressed concerns about design setup and print specifications. Ex Why Zed’s team, especially Mike, showcased their deep understanding of the print process by offering step-by-step guides and even assisting with final artwork adjustments. This proactive assistance ensured that the book would meet the high-quality standards both Kitty and Ex Why Zed uphold.

Conclusion:

The email interactions unravel a narrative of a highly collaborative and supportive partnership. Ex Why Zed’s expertise and efficient problem-solving facilitated a smooth transition from concept to print for Kitty’s ambitious project. Their commitment to excellent customer service and quality printing is exemplified in their willingness to guide and educate their clients, ensuring a product that both parties can be proud of. This case study exemplifies a successful print journey, marked by professional rapport, technical guidance, and a shared vision brought to fruition.

Ready for a Quote?

We hope you find this case study inspirational.

For more information on this book or to discuss your upcoming project, do get in touch on:
hello@exwhyzed.com01206 766647
RODNEY MATTHEWS, LEGENDARY CONCEPTUAL ARTIST
Ex Why Zed makes self publishing a truly pleasurable experience!
Brilliant communication from start to finish. Mike had endless patience for the many questions we asked. The guides provided were easy to follow and super helpful (the video guides are a must watch too). Our order of hardback illustrated children's books was delivered expertly packaged and on time. As for the finished product itself - stunning - a real joy to finally hold, beautifully made and perfectly printed! We couldn't have asked for more. Well, we did - we instantly placed an order for paperback children's colouring books too, which we are equally as happy with. Look forward to working with Ex Why Zed again in the future.
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