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Choosing the right magazine size can make or break your publication’s appeal. The dimensions you select influence not only the visual impact but also the functionality, cost, and overall reader experience. Thus, the size of your magazine is a key part of its identity—it influences how your content is presented and perceived. 

Your chosen dimensions, whether compact or large, play a key role in engaging your audience and shaping the reading experience. Different sizes have distinct advantages, shaping your publication's design and experience. 

In this blog, we’ll examine the standard magazine dimensions, offering insights into what works best for various types of content. We’ll also explore how choosing the right size can elevate your magazine and make it stand out on the shelf.

What Are the Common Magazine Sizes and Formats?

European magazine sizes comparison – A4, A5, and A6 dimensions

Magazine sizes vary based on geography, audience preferences, and content type. Smaller formats are more portable, while larger ones provide ample space for detailed visuals and text. There are common US dimensions, European dimensions, and custom dimension options available in the market.

Common US Magazine Dimensions

The typical magazine size in the United States is a letter size, measuring 8.5 by 11 inches. However, other common US magazine dimensions are also gaining popularity due to their unique advantages. Check out the table below to see the most common US Magazine dimensions:

Portrait

Landscape

Square

3.5" x 8.5"

6" x 4"

5.5" x 5.5"

4" x 6"

8.5" x 5.5"

8.5" x 8.5"

4.25" x 11"

11" x 8.5"

 

5.5" x 8.5"

  

6" x 9"

  

8.5" x 11"

  

European Size Standards for Magazines

Like in the US, European publishers use a range of sizes too. A crucial factor to appreciate here is the consistent proportion followed among the A series formats, where cutting an A4 sheet in half gives two A5 sheets, each maintaining the same aspect ratio. Let's examine the most commonly used dimensions in European magazines:

European Magazine Format

Dimensions (in mm)

DIN A4

210mm x 297mm

DIN A5

148mm x 210mm

DIN A6

105mm x 148mm

Special Sizes and Custom Dimensions

Apart from the standard sizes, magazines are available in special sizes and custom dimensions. These magazine templates are popular for niche publications or those dealing with artistic subjects that push the boundaries of creativity. Square formats are particularly prevalent among such unique content. 

The options vary greatly, from pocket-friendly digests to larger broadsheets. Looking to match the size of your favorite magazine? Ex Why Zed has got you covered. Whether it's the refined proportions of Vogue UK, the soft minimalism of Kinfolk, or the compact creativity of Monocle, we can print it—all from just one copy.

Seen something square like Creative Review? Sure, we can do that too—but heads up: that size runs on our larger presses and can get a bit pricey if you're ordering under 700 copies. Want the same vibe without the sting? Scale it down to 210x210mm and keep it cost-effective.

Planning a bigger run? Let’s talk smart choices. The 280x220mm format (like Grand Designs or Elle Decoration) hits the sweet spot—big on visual impact, easy on production. Whatever you’re inspired by, we’ll help you create something just as iconic.

What Are Some Custom Magazine Print Size Options?

1. Digest size: 5.5 by 8.25 inches

The digest size, 5.5 by 8.25 inches, is popular for compact magazines, newsletters, and shorter publications. Its small footprint makes it cost-effective and easy to handle, perfect for readers on the go. With less binding material required, it’s an economical and convenient option for publishers and consumers.

2. Half letter size: 8.5 by 5.5 inches

The half-letter size, measuring 8.5 by 5.5 inches, is ideal for niche publications. Offering a balance between space and portability, it’s perfect for readers interested in specific topics. This format is incredibly convenient for collectors, as it’s easy to store while providing ample content space.

3. Letter size: 8.5 by 11 inches

The letter size (8.5 by 11 inches) is the standard magazine printing size in the U.S., favored by many publishers for its ample space for content and visuals. While it offers generous dimensions, this size can be more expensive due to higher material and postage costs.

4. A4 size: 8.3 by 11.7 inches

The A4 size, 8.3 by 11.7 inches, is widely used, especially in Europe. It strikes an ideal balance between space and portability, offering plenty of room for content while fitting comfortably into most bags. This size is perfect for general interest magazines, appealing to a broad audience.

5. Square sizes: 5.5 by 5.5 inches or 8.5 by 8.5 inches

Square magazines, often seen in lifestyle and fashion publications, offer a unique visual appeal. Commonly 5.5 by 5.5 or 8.5 by 8.5 inches, their distinct shape makes them stand out on shelves, providing readers with a fresh experience. However, their unconventional format typically comes with higher production costs compared to traditional rectangular magazines.

6. Broadsheet size: 22.5 by 35 inches

The broadsheet size (22.5 by 35 inches) is the largest standard magazine format, often favored for artistic and specialty publications. However, it presents challenges in terms of production costs and reader convenience; its unique, large-scale format appeals to audiences who value a distinctive and immersive reading experience.

7. Tabloid size: 11 by 17 inches

The tabloid size (11 by 17 inches), offering double the space of a standard letter-sized magazine, is popular among publishers in entertainment and celebrity genres. Its larger canvas allows for more content and striking visuals. However, the downside is its bulk, making it less convenient to hold while reading. Read more about this size in our Newspaper size articles.

What Are Some Magazine Binding Options?

Magazine binding methods comparison – perfect bound and saddle stitched options

Choosing the right binding option becomes crucial for a professional finish to your publication. From saddle-stitching and perfect binding to wire-o options, there's plenty to choose from depending on your budget, page count, and style preference.

Here are key differences between the three:

  • Saddle Stitching: A cost-effective and quick binding method that is ideal for small magazines or brochures. It uses two staples to bind the pages along the spine, providing a compact and durable finish.
  • Wire-O Binding: Offers a professional appearance with a clean and organized look. This binding type is known for its durability and allows pages to lie flat and rotate 360 degrees, making it ideal for reference materials and manuals.
  • Perfect Binding: Provides an upscale, book-like feel with a strong glue-based binding. Perfect for larger publications like magazines or catalogs, it offers a polished, high-end appearance with a durable finish.

Once you've chosen the right binding—whether it’s the sleek, premium feel of perfect binding or the classic simplicity of saddle stitching—the rest should be smooth sailing. With Ex Why Zed's Magazine Services, we make the process hassle-free. Just upload your PDF, and our team will handle the technicalities, from free file checks to lightning-fast delivery. Need a quick turnaround? We can have stapled magazines delivered to you in just 3 days.

Plus, with instant pricing, free paper samples, and hands-on support from real people, you’re not just getting a print service—you’re getting a partner who makes your magazine look and feel its best.

How Thick Should Your Magazine Be?

The thickness or length of a magazine can vary broadly from an eighth of an inch to as much as three centimeters. This primarily depends on the page count, which varies greatly among different publishers and issues. It is worth noting that a magazine's dimensions significantly impact its readability, portability, and production costs.

Print Your Magazine in the Perfect Size with Ex Why Zed

Comparison of common US magazine sizes including portrait, landscape, and square formats

Your magazine deserves to stand out—and Ex Why Zed makes that happen with a full spectrum of format options. Whether you’re going for a sleek portrait design, a bold landscape layout, or a modern square finish, we offer the flexibility to match your creative vision.

Every magazine is printed with sharp detail, vibrant colors, and professional binding. With us, you’re not just picking a size—you’re choosing how your story is told. Contact us now and make your magazine worth publishing!

Conclusion

Magazines are a powerful medium for sharing information, sparking creativity, and engaging readers. While often overlooked, a magazine's size and format are crucial elements that influence how readers experience its content. Magazine companies offer a variety of sizes, from compact digests to expansive broadsheets, tailored to specific content and audience needs.

Selecting the right size and format also allows publishers to craft a visually compelling product that resonates with readers. While understanding standard sizes is a great starting point, modern printing technology offers endless customization possibilities to achieve a professional look. We hope this blog helps you navigate your magazine’s journey, whether refining your format or exploring new dimensions.

Frequently Asked Questions

What Is the Average Size of a Magazine Cover?

Typically, a standard magazine cover in the US measures 8.5 inches by 11 inches. But for publications like Vogue, it usually measures 9.5 inches by 12 inches.

How to Choose the Best Magazine Size for Your Project?

The optimal size choice should ideally depend on the type of content, the target audience, production costs, and the physical convenience for readers to carry and read.

What are the most common print magazine sizes?

The most common print magazine sizes generally include 8.5Ă—11 inches and 5.5Ă—8.5 inches. The European standard measures often use formats like A4, A5, and A6.

How Do You Measure the Size of a Magazine?

A magazine's size is measured by its width and height in inches or millimeters. These measurements are typically established in the initial stages of design and layout.

Choosing the right book size can feel like picking an outfit for a first date — too tight and uncomfortable, too loose, and not looking right. But, unlike a date, you don't have a second chance to make a great first impression with your book. 

Whether you're a seasoned self-publisher or this is your first literary adventure, your book size impacts everything from readability to printing costs and even how it'll be stacked on a shelf. But hey, we are not saying this to make you feel stressed about what to do next!

If you're already excited with your work but are just stuck with choosing the right book size, don't worry at all as we've got your back! Let's break it down and find the perfect fit for your masterpiece.

What Are Standard Book Sizes?

When considering self-publishing, "trim size" refers to your book's final printed dimensions, usually measured in inches. It's more than just the book's size—it impacts the overall look, feel, readability, and even the cost of printing. A well-chosen trim size can enhance the reader's experience and make your book more straightforward while affecting how it fits on bookstore shelves and competes in your genre.

In essence, trim size helps set the tone of your book and influences everything from design to pricing. Smaller sizes can increase page count, while larger sizes may boost printing costs. It's a balancing act that requires thinking about both aesthetics and practicality.

To make it a bit clearer, let's look at how trim size plays out in familiar industry terms:

  • Mass-market paperbacks: These are the little guys—compact, affordable, and perfect for tossing in a bag. They usually measure around 4.25" x 6.87" and are often the books you find on grocery store racks or on that table near the checkout. Think of quick reads or impulse buys.

  • Trade paperbacks: A step up in quality, these are the books you'd find in stores like Barnes & Noble. These range from 5.5" x 8.5" (digest size) to 6" x 9" (the typical "trade" size). It's where most novels, memoirs, and non-fiction books comfortably sit.

  • Hardcovers: These are your premium "look-at-me" books. Hardcover books come in various sizes, ranging from 6" x 9" to 8.5" x 11". You know, the ones with sturdy bindings that look impressive on a shelf and feel like a treat to hold.

Ideas on Ex Why Zed Book Sizes

In the two images here, we have showcased a wide range of sizes that are possible with hardback book printing.

Stack of books showcasing varying sizes and creative cover designs printed by Ex Why Zed.

From left to right:

Gin Foundry Event Books. A6 Portrait. Perfect Bound. Max size possible for Portrait Perfect Bound Books is A4 (297x210mm) or US Letter (279x216mm)

Onoe Caponoe Art Books. A5 Portrait. Hard Back. Printed Cover.

Street Tools Photography Books. 160x240mm Landscape. Hard Back. Printed Cover.

Elemental Photography Books. 210x210mm. Hard Back. Cover onto Buckram Graphite.

No Hands Football Art Books. A4 (297x210mm) Portrait. Hard Back. Printed Cover.

If Nothing Changes Street Photography Books. 340x240mm Portrait. Hard Back. Cover onto Balacron Spectrum. ⚠️ This size is the maximum we can bind as a hardback but is significantly more expensive for 500 copies+ because we have to litho print it.

Variety of printed book sizes by Ex Why Zed displayed upright on blue background.

How Book Sizes Affect Different Aspects of Publishing?

Hardcover Children's book on Ex Why Zed site.

The choice of book size significantly influences various aspects of the publishing process, including different sizes that can shape the reader's experience, affect cover design, impact printing costs, and influence how the book is marketed. Understanding these nuances is essential for making an informed decision.

1. Page Count and Readability

Trim size directly affects how your words fit on each page, influencing page count and readability. A minor trim size results in more pages, while squeezing too many words onto a page can make the text feel cramped. For example, why not get influenced by the 5.2" x 8" used in The Sun Also Rises. It's a compact trim that strikes a balance—giving a short book more substance without sacrificing readability.

2. Cover Design and Overall Presentation

The right trim size enhances your cover's impact. Larger sizes offer space for bold designs, while smaller sizes require more thoughtful proportioning. Your book's cover must be visually appealing in any format—paperback, perfect bound, hardcover, or eBook—so consider the trim size when designing.

At ExWhyZed, we understand the significance of these choices. Our services cater to a variety of formats, including zines, photobooks, children's books, and hardback books. We offer guidance on selecting the right size to enhance your cover's impact and ensure your book stands out in its genre.

For more insights into our offerings and to explore how we can assist with your project's specific needs, please visit our Portfolio section to see how others have printed their books.

3. Printing Expenses

Your trim size can impact printing costs, as these are often linked to page count. Larger book printing sizes can reduce page count, which may cut printing costs. Additionally, various page types can also influence the price. You must thus ensure that your size aligns with your audience's expectations for the genre.

For example, with Ex Why Zed, a softback, perfect bound book featuring a 300gsm uncoated cover and 120gsm or 120gsm uncoated inside pages, a single copy may cost around $112, while printing 100 copies would bring the total to approximately $392. To get a customized quote that best suits your project, request a quote now.

If you are printing 20 copies or less, then you can get an instant printing price with our new tool.

4. Marketability

Readers are drawn to familiar sizes in their favorite genres. While unique trim sizes can stand out, they can also make your book feel out of place. Sticking to standard book printing sizes ensures marketability, but if your audience demands something different, don't hesitate to get creative—keep balance in mind.

How to Choose the Right Book Size Based on Genre?

A5 Hardcover Arts Books by Ex Why Zed

Deciding on the trim size involves multiple factors, but one critical consideration should be the book's genre. Let's examine the average book sizes for various genres.

1. Fiction and Non-Fiction Book Sizes

Comic book from Ex Why Zed site.
  • Fiction books typically measure 5.5" x 8.5" or 6" x 9" to provide a comfortable reading experience.

  • Depending on the content, nonfiction books have standard sizes of 5.5" x 8.5", 6" x 9", or 7" x 10".

  • A memoir, usually more personal, can follow smaller trim sizes like 5.25" x 8" or 5.5" x 8.5".

  • Size selection for these genres should consider the balance between reader comfort, aesthetic appeal, and readability.

2. Children's Book Sizes

Educational Children's Book on Ex Why Zed Website.
  • Children's books are specifically crafted for younger readers; hence, their sizes are set at 7.5" x 7.5", 7" x 10", or 10" x 8".

  • The larger format permits vibrant and engaging spreads to showcase the illustrations that are a key element of such books.

  • Books with more illustrations or fewer text blocks allow for greater flexibility with book sizes.

  • Essentially, ensure that the chosen trim size allows the imagery to engage children while permitting easy handling by tiny hands.


3. Cookbook and Art Book Sizes

Kickstarter Art Book on Ex Why Zed site
  • Larger trim sizes, such as 8" x 10" or even more significant, are more suitable for cookbooks and art books known for rich visuals.

  • Larger sizes allow for a better showcase of vivid imagery or complex art forms, enhancing reader engagement.

  • The glossy, high-quality paper is generally preferred for these genres to render a premium feel.

  • However, consider your target market's requirements, as larger books might not fit standard bookshelves.

What Are Some Tips for Picking the Perfect Book Size?

Selecting the right trim size for your book can feel like navigating a maze, but with a few key insights, you can make a well-informed choice that aligns with your vision and audience. Here's how to approach this critical decision in a way that feels intuitive, not overwhelming:

1. Know Your Readers Inside Out

First things first: who are you writing for? Picture your ideal reader—are they like to throw a book in their bag and take it everywhere, or are they the type to carefully study a larger format on a desk, perhaps with a coffee and a highlighter in hand? If you're writing a novel for a young adult audience, they might appreciate a more compact size that fits comfortably into a backpack. 

Conversely, if your book is a comprehensive guide or textbook, readers may expect a larger, more spacious design that allows for clear visuals, detailed charts, or room for notes. Understanding this is the key to getting your trim size just right.

2. Consider How You'll Get Your Book Into Readers' Hands

Your distribution channel plays a significant role in shaping your book's format. If you plan to partner with local bookstores or libraries, understanding their shelf space and size preferences is essential. Some stores have size constraints, meaning a smaller or more standardized trim is the most practical. 

If you're focusing on online platforms like Amazon KDP or other e-commerce sites, getting creative with size is easier. However, you still want to ensure your book's dimensions comply with their guidelines. Consider your distribution method as the stage where your book will perform—ensure it fits the space.

3. Learn from the Competition

Now, look at the books already out there in your genre when printing your next book. What trim sizes are popular among your competitors? Whether your book is a thriller, a cookbook, or a self-help guide, seeing what has worked for others can spark ideas. Pay close attention to books that have made an impact, not just in content but also in how they're physically presented.

The right trim size can contribute to a book's success, helping it stand out on shelves or in online listings. If a similar-sized book has soared to the top of bestseller lists, there's likely a reason it works well for that audience.

Boost Your Book's Appeal with Ex Why Zed's Ideal Book Size Selection

Although you now have a clear understanding of how to choose the right book size, the process can still feel overwhelming—especially if you're new to it. That’s where we come in, providing expert guidance to make it easier for you. At Ex Why Zed, we specialize in helping authors select the ideal book size that maximizes readability, reduces production costs, and boosts market appeal. Whether you're aiming for a classic format or something unique, our expert team will guide you in choosing the perfect dimensions to make your book shine.

Contact us today to get started and create a book that captivates your readers and stands out in the market!

Conclusion

Every element of your book—from the title and cover design to its content and trim size—plays a crucial role in its success. The right trim size does more than just improve aesthetics and readability; it directly influences printing costs and marketability.

By carefully considering these factors, you can ensure that your book doesn't just capture attention but stands out in a competitive market. Ultimately, your attention to detail will help create a book that resonates with readers and thrives on bookstore shelves.

Frequently Asked Questions

What are the most common and average book sizes?

The common sizes for fiction and nonfiction are 5.5" x 8.5" and 6" x 9". Standard dimensions for children's books are 7.5" x 7.5", 7" x 10", or 10" x 8".

How do I choose the right book size for my manuscript?

Consider your genre, the readability of your content, and your printing budget, and then select a size that best meets industry standards and your prospective readers' expectations.

What size is a six-by-nine book?

A 6" x 9" book measures six inches wide and nine inches tall. This size is often preferred for trade paperbacks, including most novels and non-fiction titles.

What sizes are established publishers using for their books in your category?

Established publishers usually follow genre-specific standard sizes. For instance, fiction and non-fiction books typically measure 5.5" x 8.5" or 6" x 9", while children's books are usually 7.5" x 7.5", 7" x 10", or 10" x 8".

The Power of Colour in Zine Covers

The cover of your zine is the first thing that people see. It's your chance to make a bold, attention-grabbing statement. One of the most effective ways to do this is through the use of colour. But not just any colour - we're talking about CMYK colours. CMYK stands for Cyan, Magenta, Yellow, and Key (Black), the four inks used in the traditional method of printing hard copies.

The Limitations of Coloured Paper

While coloured paper can certainly add a unique touch to your zine cover, it comes with its own set of challenges. For one, there are only a limited number of colours available. And even if you find the perfect shade, the cost can be prohibitive, especially for indie presses.

The Solution: Printing a Flat Colour

Instead of using coloured paper, we recommend printing a flat colour as a background. This technique allows you to achieve the same visual appearance as coloured paper, but with more flexibility and at a lower cost. You can choose from millions of colours, and you can even print different graphics on the reverse side of the page.

Here is a quick video to Printing a coloured cover as a cost-saving alternative to using a premium coloured card.

Lets dive into good CMYK settings for printing flat colours in digital print.

• The best black to use for text is 0/0/0/100. This is 0% cyan, 0% magenta, 0% yellow and 100% black.
• For a dynamic jet black background colour, go for 30/30/30/100.

• If you want to print a right colourful red in CMYK then select your content to 0/100/100/10.
• A bright CMYK is 100/40/0/0, a medium blue is 100/80/10/0 and navy is 100/70/0/70.
• Royal Blue is very hard to print in CMYK.
• Bright yellow you can stick to 0/0/100/0 - easy!
• Gold is not easy to replace because CMYK inks are not metallic or as dynamic as foiling so don't have the shine.
• A mid tone, grass green would be 50/0/80/0 and for a dark, Racing Green use 90/0/100/70.

Flat colour printing for a vibrant zine cover

The Best Paper for Printing a Flat Colour

When it comes to printing a flat colour, uncoated paper is the way to go. The matte finish and slight grain of uncoated paper lend themselves well to overall background colours. It gives the impression that the paper itself is the actual colour, which is the effect we're trying to achieve.

Uncoated paper for printing a flat colour on a zine cover

The Role of Lamination

If you're using a cover weight of 170gsm or thicker, we recommend applying a matt lamination to the front cover. This thin layer of film protects the fibres of the paper, allowing us to fold it without any issues of cracking.

Below is a cover with a solid red background colour and you can see when we folded the sheet, the fibres of the card have opened up. Lamination prevents against this happening.

Matt lamination applied on a zine cover for protection

The Premium Cover Paper Hack

If you're looking for a way to give your zine cover a premium feel without the premium price tag, we have a hack for you. You can download high-resolution close-ups of papers from the G. F Smith website and use them as the background on your InDesign artwork. This gives the appearance of coloured, textured paper or card.

sing a high-resolution image of a premium paper as a background for a zine cover

FAQs

What is a CMYK colour guide for printing?
CMYK stands for Cyan, Magenta, Yellow, and Key (Black). These are the four inks used in the traditional method of printing. All printers use CMYK ink.

• The best black to use for text is 0/0/0/100. This is 0% cyan, 0% magenta, 0% yellow and 100% black.
• For a dynamic jet black background colour, go for 30/30/30/100.
• If you want to print a bright colourful red in CMYK then select your content to 0/100/100/10.
• A bright CMYK blue is 100/40/0/0, a medium blue is 100/80/10/0 and navy is 100/70/0/70. 
• Royal Blue is very hard to print in CMYK.
• For Bright Yellow you can stick to 0/0/100/0 - easy!
• Again, gold is not easy to replace because CMYK inks are not metallic so don't have the shine. We can print metallic gold on our litho press but this process is more effective for 500 copies or more (the set-up costs are higher on that machine).

Which colours print well in CMYK?
Most colours print well in CMYK, but it's important to note that CMYK cannot reproduce all the colours that you can see on your computer screen in RGB (Red, Green, Blue) mode.
Our free paper sample swatches come with an alphabet on the reverse. Each letter is printed with a different CMYK setting to help you choose which will work best. The front card has a key of CMYK% of each letter so note that down and drop it in on your artwork. Easy!

How do I print vibrant colours in CMYK?

To print vibrant colours in CMYK, it is best to convert any images in Photoshop then adjust the color balance, brightness and levels to boost them up after conversion.

How do I set my artwork in CMYK?

In your design software, you can usually find the option to set your artwork in CMYK in the colour settings or preferences.

What colours are hard to print in CMYK?

Bright colours, fluorescents, neons, metallics and royal blues tend to look more muted in CMYK ink.

Unleash Your Creativity with CMYK Printing

Creating a standout zine cover is an exciting process that allows your imagination to run wild. By understanding the nuances of CMYK printing, you can create vibrant, attention-grabbing covers that truly represent your unique vision. So go ahead, experiment with different colours, textures, and finishes. The world of zine printing is your oyster!

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